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Presence Current · Arkansas
Last published 2024
Sources OpenAlex · ORCID
Refreshed 2026-10-04

Salami O Afolabi

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UA Little Rock

Also affiliated: University of Arkansas Clinton School of Public Service (2024)

1 h-index 2 pubs 7 cited

Research Areas

OverviewAI-generated summary

Salami O Afolabi's research explores the intersection of digital marketing, financial literacy, and the competitiveness of small and medium-scale enterprises (SMEs). Their work has investigated how developing digital marketing skills can enhance SME responsiveness and overall performance. Afolabi has also examined the specific impact of women's leadership and financial literacy on the success of SMEs in Nigeria. Their recent publications include studies on these topics from 2024. Afolabi's scholarly output includes two publications with a total of seven citations and an h-index of 1.

Metrics

  • h-index: 1
  • Publications: 2
  • Citations: 7

Selected Publications

  • Women leadership, financial literacy and performance of small and medium scale enterprises in Nigeria (2024)
    World Journal of Advanced Research and Reviews 1 citation DOI OpenAlex
  • Exploring the potential of digital marketing skills development for SMES competitiveness and responsiveness (2024)
    World Journal of Advanced Research and Reviews 6 citations DOI OpenAlex

View all publications on OpenAlex →

Collaboration Network

4 Collaborators 4 Institutions 1 Country

Top Collaborators

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