Po‐Lin Pan Source Confirmed

Affiliation confirmed via AI analysis of OpenAlex, ORCID, and web sources.

Researcher

Arkansas State University

faculty

12 h-index 58 pubs 536 cited

Research Areas

Media Studies and Communication Consumer Behavior in Brand Consumption and Identification Health Literacy and Information Accessibility SARS-CoV-2 and COVID-19 Research Job Satisfaction and Organizational Behavior Decision-Making and Behavioral Economics Diet and metabolism studies

Links

ORCID Research Group

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OverviewAI-generated summary

Po-Lin Pan's research investigates consumer behavior and communication strategies across various contexts. Recent publications explore the role of adaptive leadership and empathy in building trust during corporate communication, particularly in response to the pandemic. Other studies examine how health and nutrition-related claims in food advertisements influence healthy eating behaviors, and the mechanisms behind brand feedback's effects in e-commerce, including the impact of perceived controllability and brand trust. Pan has also analyzed online communication from senior living communities regarding COVID-19 and investigated consumer perceptions of brand personality through sports sponsorship. Further work delves into the dynamic impacts of nutrition facts on fast-food consumption and the use of smartphones as journalistic tools, examining ethical codes in mobile journalism.

Pan's scholarly contributions are reflected in an h-index of 12 and over 530 citations from 58 publications. Key collaborators include Shelby King from Arkansas State University, with whom Pan has co-authored at least one publication. Pan remains an active researcher.

Metrics

  • h-index: 12
  • Publications: 58
  • Citations: 536

Selected Publications

  • Media Framing of Transportation, Agriculture, and Gasoline in the Russia-Ukraine War (2025) DOI
  • The Dynamic Impacts of Public Perceptions of Fast-Food Products with Nutrition Facts on Fast-Food Consumption (2024) DOI
  • Toward an Integrated Model of Healthy Food Purchase via the Impact of Online Nutrition Information Seeking (2024) DOI
  • Impact of Ethnicity Match on Athlete Endorsement (2023) DOI
  • Racism, self-rated general health status, and health-related quality of life among Black and Asian Americans (2023) DOI
  • Promoting healthy eating: The intervening role of health and nutrition-related claims in food advertisements (2022) DOI
  • Using Smartphone as a Journalistic Tool: An Examination of Ethical Codes in Mobile Journalism in Saudi Arabia (2021) DOI
  • Effective online COVID-19 messages? A thematic analysis of major senior living community websites in the United States (2021) DOI

Collaborators

Researchers in the database who share publications

Shelby King Arkansas State University 1 shared publication

Similar Researchers

Based on overlapping research topics

Joe Cangelosi University of Central Arkansas
Media Studies and Communication Consumer Behavior in Brand Consumption and Identification Health Literacy and Information Accessibility
Good match 4 shared topics
David M. Pearlman Arkansas State University
Media Studies and Communication Consumer Behavior in Brand Consumption and Identification Job Satisfaction and Organizational Behavior
Good match 4 shared topics
Mackenzie Cvar University of Arkansas at Fayetteville
Media Studies and Communication Consumer Behavior in Brand Consumption and Identification Job Satisfaction and Organizational Behavior
Good match 3 shared topics
Eunjoo Cho University of Arkansas at Fayetteville
Media Studies and Communication Consumer Behavior in Brand Consumption and Identification Job Satisfaction and Organizational Behavior
Good match 4 shared topics
Kathryn A. Carroll University of Central Arkansas
Consumer Behavior in Brand Consumption and Identification Health Literacy and Information Accessibility Decision-Making and Behavioral Economics
Good match 4 shared topics
Shelby King Arkansas State University
Media Studies and Communication Health Literacy and Information Accessibility SARS-CoV-2 and COVID-19 Research
Good match 3 shared topics