Mark E. McMurtrey
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MBA Director
Also affiliated: University of Nebraska at Omaha (2020); University of South Carolina (1991–1992); Francis Marion University (2000); University of Victoria (2020); Autonomous University of Yucatán (2017–2019); Changsha University of Science and Technology (2020)
Research Areas
Links
Biography and Research Information
OverviewAI-generated summary
Mark E. McMurtrey's research focuses on technology adoption, e-payments, and knowledge management. His work investigates the factors influencing the acceptance and use of electronic payment systems, with studies examining these trends in different geographic regions, including Saudi Arabia and Germany. McMurtrey also explores the strategic aspects of knowledge pricing and its effect on firms' new product development performance. His research extends to the evolving landscape of project management and the ethical considerations of artificial intelligence, particularly concerning corporate algorithmic responsibility. McMurtrey has authored or co-authored 46 publications, which have been cited 1,055 times, and holds an h-index of 12. He has collaborated with researchers such as Alexander N. Chen and Joseph York Thomas at the University of Central Arkansas.
Metrics
- h-index: 12
- Publications: 48
- Citations: 1,086
Positions
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MBA Director publications 2002–2026University of Central Arkansas Institution web page
Selected Publications
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Consumer Behavior and Dynamic Ticket Pricing: Environmental and Technological Innovations (2026)
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Corporate Social Responsibility (CSR) and Corporate Algorithmic Responsibility (CAR): Rethinking Ethical Accountability in the Age of AI (2025)
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Hotel Supply Chain: Enhancing Operational Efficiency, Sustainability, and Resilience (2025)
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The Synergy Between Internal Control Mechanisms and Audit Functions for Optimal Financial Outcomes (2025)
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Preventive Health Care Information Seeking Behaviors among Baby Boomers in Taiwan (2025)
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Fintechs and Banking: A Note on Neobank Risks (2025)
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Supply Chains and COVID-19 Vaccines: How Fast Can We Reach Herd Immunity? (2024)
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Investing in Timberlands Versus the S&P 500: Which Investment Outperforms? (2024)
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Trends & Challenges in the Food Supply Chain (2024)
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Dynamic Pricing in Different Industries (2023)
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E-Payment Acceptance Among German Millennials: Perception and Demographic Background (2023)
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Establishing a Workload Productivity Target in an Outpatient Infusion Pharmacy (2023)
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E-Payment Adoption in Saudi Arabia (2022)
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The Evolution of Project Management: The Future Is Now? (2022)
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Supply Chain Management and Offshoring in the US (2021)
Collaboration Network
Top Collaborators
- Critical Skill Sets of Entry-Level IT Professionals: An Empirical Examination of Perceptions from Field Personnel
- Mapping the MIS Curriculum Based on Critical Skills of New Graduates: An Empirical Examination of IT Professionals
- Seniors and Technology: Results from a Field Study
- Introducing task-based general computer self-efficacy: An empirical comparison of three general self-efficacy instruments
- Seniors and information technology: A potential goldmine of opportunity?
Showing 5 of 8 shared publications
- Motivations and obstacles to smartphone use by the elderly: developing a research framework
- Seniors and Technology: Results from a Field Study
- Seniors and Information Technology: Are We Shrinking The Digital Divide?
- Seniors and information technology: A potential goldmine of opportunity?
- Seniors and Information Technology: A MIS-Fit?
Showing 5 of 7 shared publications
- Critical Skill Sets of Entry-Level IT Professionals: An Empirical Examination of Perceptions from Field Personnel
- Mapping the MIS Curriculum Based on Critical Skills of New Graduates: An Empirical Examination of IT Professionals
- Motivations and obstacles to smartphone use by the elderly: developing a research framework
- Seniors and Technology: Results from a Field Study
- Seniors and Information Technology: A MIS-Fit?
Showing 5 of 6 shared publications
- E-Payment Adoption in Saudi Arabia
- ICT Competencies in Eight Mayan-speaking Communities of Mexico: Preliminary Findings
- Developing ICT Skills of STEM Teachers in Mexico: The Key Role of the Tutorial Function
- E-Payment Acceptance Among German Millennials: Perception and Demographic Background
- Preventive Health Care Information Seeking Behaviors among Baby Boomers in Taiwan
Showing 5 of 6 shared publications
- Influence of Venture Capital and Knowledge Transfer on Innovation Performance in the Big Data Environment
- Big Data Knowledge Pricing Schemes for Knowledge Recipient Firms
- Strategies of Knowledge Pricing and the Impact on Firms’ New Product Development Performance
- ICT Competencies in Eight Mayan-speaking Communities of Mexico: Preliminary Findings
- Developing ICT Skills of STEM Teachers in Mexico: The Key Role of the Tutorial Function
- Big Data Knowledge Pricing Schemes for Knowledge Recipient Firms
- Strategies of Knowledge Pricing and the Impact on Firms’ New Product Development Performance
- Big Data Knowledge Pricing Schemes for Knowledge Recipient Firms
- Strategies of Knowledge Pricing and the Impact on Firms’ New Product Development Performance
- The Evolution of Project Management: The Future Is Now?
- E-Payment Acceptance Among German Millennials: Perception and Demographic Background
- Trends & Challenges in the Food Supply Chain
- Dynamic Pricing in Different Industries
- Trends & Challenges in the Food Supply Chain
- Dynamic Pricing in Different Industries
- Fintechs and Banking: A Note on Neobank Risks
- Investing in Timberlands Versus the S&P 500: Which Investment Outperforms?
- Corporate Social Responsibility (CSR) and Corporate Algorithmic Responsibility (CAR): Rethinking Ethical Accountability in the Age of AI
- Consumer Behavior and Dynamic Ticket Pricing: Environmental and Technological Innovations
- The impact of academic inflation on the labour market: if everyone has a PhD, who will be the custodian?
- Job Satisfaction of Information Technology Workers: The Impact of Career Orientation and Task Automation in a CASE Environment
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