Jingyue Tao
Affiliation confirmed via AI analysis of OpenAlex, ORCID, and web sources.
Assistant Professor
Also affiliated: San Jose State University (2020); The University of Texas at Austin (2022–2025)
Faculty Researcher
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Biography and Research Information
OverviewAI-generated summary
Jingyue Tao's research investigates psychological mechanisms and communication strategies within various contexts. Tao studies how algorithmic message personalization influences perceptions of source credibility and reputation. Additionally, Tao examines the credibility, bias, and political identification within sports media, exploring how social identity affects partisan gaps in these perceptions. The research also delves into the use of augmented reality filters by sports fans and the psychological underpinnings of this behavior. Tao has also investigated the effectiveness of chatbots in responding to corporate rumors, analyzing their impact on source credibility and crisis communication outcomes. Further work explores the role of extended reality in the future of digital advertising.
Metrics
- h-index: 2
- Publications: 8
- Citations: 30
Selected Publications
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Social Identity Can be a Team Game: Social Identity and Other Factors that Widen and Bridge Partisan Gaps in Political Perceptions of Sports Media Topics (2025)
Collaboration Network
Top Collaborators
- Social Identity Can be a Team Game: Social Identity and Other Factors that Widen and Bridge Partisan Gaps in Political Perceptions of Sports Media Topics
- Social Identity Can be a Team Game: Social Identity and Other Factors that Widen and Bridge Partisan Gaps in Political Perceptions of Sports Media Topics
- Social Identity Can be a Team Game: Social Identity and Other Factors that Widen and Bridge Partisan Gaps in Political Perceptions of Sports Media Topics
- Social Identity Can be a Team Game: Social Identity and Other Factors that Widen and Bridge Partisan Gaps in Political Perceptions of Sports Media Topics
- Social Identity Can be a Team Game: Social Identity and Other Factors that Widen and Bridge Partisan Gaps in Political Perceptions of Sports Media Topics
- Social Identity Can be a Team Game: Social Identity and Other Factors that Widen and Bridge Partisan Gaps in Political Perceptions of Sports Media Topics
- Social Identity Can be a Team Game: Social Identity and Other Factors that Widen and Bridge Partisan Gaps in Political Perceptions of Sports Media Topics
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