Dani B. Jackson Source Confirmed

Affiliation confirmed via AI analysis of OpenAlex, ORCID, and web sources.

Marketing and Communication Specialist

University of Arkansas at Fayetteville

unknown

2 h-index 3 pubs 14 cited

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Biography and Research Information

OverviewAI-generated summary

Dani B. Jackson's research investigates the complex interplay between information exposure, social influence, and individual beliefs and behaviors. Jackson's work has explored how exposure to environmental messaging, such as videos opposing single-use plastics, can influence information-seeking behaviors. Additionally, Jackson has examined the role of celebrity endorsements on social media in the dissemination of conspiracy theories, highlighting how these endorsements can contribute to the spread of misinformation. Further research by Jackson delves into the impact of social identity, specifically partisan and gender homophily, on how individuals evaluate political candidates. Jackson's scholarly contributions include three publications with a total of 14 citations and an h-index of 2. Jackson has collaborated with Meredith Neville-Shepard, Ryan Shepard, Amanda Magusiak, and Katelynn Sigrist at the University of Arkansas at Fayetteville on shared publications.

Metrics

  • h-index: 2
  • Publications: 3
  • Citations: 14

Selected Publications

  • From Fringe to Mainstream: How Celebrity Endorsement on Social Media Contributes to the Spread of Conspiracy Theories (2024) DOI
  • Delineating Antecedents and Outcomes of Information Seeking Upon Exposure to an Environmental Video Opposing Single-Use Plastics (2022) DOI

Collaborators

Researchers in the database who share publications

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