Dani B. Jackson Data-verified
Affiliation confirmed via AI analysis of OpenAlex, ORCID, and web sources.
Marketing and Communication Specialist
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Biography and Research Information
OverviewAI-generated summary
Dani B. Jackson investigates the intersection of communication, social identity, and information dissemination. Their recent work explores how exposure to environmental messaging influences information-seeking behaviors related to single-use plastics. In addition, Jackson's research examines the role of celebrity endorsements on social media in the spread of conspiracy theories. Another area of focus is the influence of social identity, including partisan and gender homophily, on how individuals evaluate political candidates, particularly through identity-based elaboration.
Jackson's scholarship metrics include an h-index of 2, with 3 total publications and 15 total citations. They have collaborated with Meredith Neville-Shepard, Ryan Shepard, Amanda Magusiak, and Katelynn Sigrist, all from the University of Arkansas at Fayetteville, with each collaborator sharing one publication with Jackson.
Metrics
- h-index: 2
- Publications: 3
- Citations: 16
Selected Publications
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From Fringe to Mainstream: How Celebrity Endorsement on Social Media Contributes to the Spread of Conspiracy Theories (2024)
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Delineating Antecedents and Outcomes of Information Seeking Upon Exposure to an Environmental Video Opposing Single-Use Plastics (2022)
Collaboration Network
Top Collaborators
- Delineating Antecedents and Outcomes of Information Seeking Upon Exposure to an Environmental Video Opposing Single-Use Plastics
- From Fringe to Mainstream: How Celebrity Endorsement on Social Media Contributes to the Spread of Conspiracy Theories
- Partisan and/or Gender Homophily: The Influence of Social Identity-Based Elaboration on Political Candidate Evaluation
- Delineating Antecedents and Outcomes of Information Seeking Upon Exposure to an Environmental Video Opposing Single-Use Plastics
- Delineating Antecedents and Outcomes of Information Seeking Upon Exposure to an Environmental Video Opposing Single-Use Plastics
- From Fringe to Mainstream: How Celebrity Endorsement on Social Media Contributes to the Spread of Conspiracy Theories
- From Fringe to Mainstream: How Celebrity Endorsement on Social Media Contributes to the Spread of Conspiracy Theories
- From Fringe to Mainstream: How Celebrity Endorsement on Social Media Contributes to the Spread of Conspiracy Theories
- Partisan and/or Gender Homophily: The Influence of Social Identity-Based Elaboration on Political Candidate Evaluation
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