Match tier
Likely match
Presence
Current · Arkansas
Last published
2019
Sources
OpenAlex · ORCID
Refreshed
2026-10-06
R
Robert L. Webster
This is a likely match — the affiliation was inferred from OpenAlex, ORCID, and web sources but has not been fully confirmed. Treat with appropriate caution.
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Also affiliated: University of Tennessee at Martin (2018)
12 h-index
46 pubs
414 cited
Research Areas
Biomedical Subjects
Links
Biography and Research Information
OverviewAI-generated summary
Robert L. Webster's research investigates market orientation and its effects on business school performance within higher education institutions. His work explores the perspectives of administrators at various levels, examining how top management emphasis influences performance outcomes. Webster has also studied differences in self-confidence between men and women in financial analysis tasks and compared levels of Machiavellianism among college students across different decades. His research further delves into marketing medium impacts and information search behaviors, differentiating between generational cohorts like Baby Boomers and Generation X. Webster's scholarly contributions include 50 publications with over 400 citations and an h-index of 12.
Metrics
- h-index: 12
- Publications: 46
- Citations: 414
Selected Publications
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ANTECEDENTS OF MARKET ORIENTATION IN HIGHER EDUCATION: EMPIRICAL RESULTS FROM FOUR KEY INFORMANT PERSPECTIVES (2022)
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Market Orientation Impacts on Business School Performance, Esprit De Corps, and Organizational Commitment: A Gender Study of AACSB Accounting Department Leaders (2019)
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Work Role Stressors and Bottom-line Mentality (2018)
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Market Orientation towards Students and Organizational Performance: Perceptions of Accounting Department Chairpersons of Public and Private Business Schools Belonging to AACSB (2018)
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Informant characteristics as moderators in higher education research (2014)
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Market Orientation Effects On Business School Performance: Views From Inside And Outside The Business School (2013)
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Accounting Department Chairpersons Perceptions Of Business School Performance Using A Market Orientation Model (2012)
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An Organizational Performance Study Of AACSB International Member Business Schools (2011)
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Comparing The Machiavellianism Of Todays Indonesian College Students With U. S. College Students Of Today And The 1960s (2011)
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Professional Securities Analysts Meet Professors Of Financial Analysis: A Pilot Study Of Financial Statement Assessment Differences (2011)
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Managing Complex Dynamical Systems (2011)
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Customer And Market Orientation Within AACSB Member Business Schools: Comparative Views From Three Levels Of Administrators (2010)
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Market Orientation Within University Schools Of Business: Can A Dynamical Systems Viewpoint Applied To A Non-Temporal Data Set Yield Valuable Insights For University Managers? (2009)
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University performance and strategic marketing: an extended study (2007)
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Market Orientation, Top Management Emphasis, and Performance Within University Schools of Business: Implications for Universities (2006)
Collaboration Network
Top Collaborators
Kevin Hammond
University of Tennessee at Martin (US)
16 shared publications
- Market Orientation, Top Management Emphasis, and Performance Within University Schools of Business: Implications for Universities
- University performance and strategic marketing: an extended study
- Market Orientation Effects On Business School Performance: Views From Inside And Outside The Business School
- Customer And Market Orientation Within AACSB Member Business Schools: Comparative Views From Three Levels Of Administrators
- University strategic marketing activities and business school performance
Showing 5 of 16 shared publications
T. Selwyn Ellis
Ouachita Baptist University (US)
10 shared publications
- Men's and Women's Self-Confidence in Performing Financial Analysis
- IS managers' innovation toward telecommuting: a structural equation model
- Innovativeness of Information Systems Managers toward Telecommuting: A Structural Equation Model
- Self-Confidence among Younger and Older Women Performing Financial Analysis
- Information systems managers' perceptions of the advantages and disadvantages of telecommuting: a multivariate analysis
Showing 5 of 10 shared publications
Harry A. Harmon
University of Central Missouri (US)
7 shared publications
- Market Orientation, Top Management Emphasis, and Performance Within University Schools of Business: Implications for Universities
- Comparing Levels of Machiavellianism of Today's College Students with College Students of the 1960s
- University performance and strategic marketing: an extended study
- University strategic marketing activities and business school performance
- Comparing Market Orientation Culture of Businesses and Schools of Business: An Extension and Refinement
Showing 5 of 7 shared publications
Jeanie A. Curry
University of Tennessee at Martin (US)
3 shared publications
- Market Orientation towards Students and Organizational Performance: Perceptions of Accounting Department Chairpersons of Public and Private Business Schools Belonging to AACSB
- Managing Complex Dynamical Systems
- Professional Securities Analysts Meet Professors Of Financial Analysis: A Pilot Study Of Financial Statement Assessment Differences
James C. Rothwell
Ouachita Baptist University (US)
3 shared publications
- Market Orientation Effects On Business School Performance: Views From Inside And Outside The Business School
- Customer And Market Orientation Within AACSB Member Business Schools: Comparative Views From Three Levels Of Administrators
- Accounting Department Chairpersons Perceptions Of Business School Performance Using A Market Orientation Model
John C. Cox
Ouachita Baptist University (US)
2 shared publications
- Market Orientation Within University Schools Of Business: Can A Dynamical Systems Viewpoint Applied To A Non-Temporal Data Set Yield Valuable Insights For University Managers?
- Managing Complex Dynamical Systems
Mike Rayburn
University of Tennessee at Martin (US)
1 shared publication
- University strategic marketing activities and business school performance
Justin B. Keeler
Ouachita Baptist University (US)
1 shared publication
- Work Role Stressors and Bottom-line Mentality
Nathan Hammond
Mississippi State University (US)
1 shared publication
- ANTECEDENTS OF MARKET ORIENTATION IN HIGHER EDUCATION: EMPIRICAL RESULTS FROM FOUR KEY INFORMANT PERSPECTIVES
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