Matt Brown

Affiliation confirmed via AI analysis of OpenAlex, ORCID, and web sources.

Professor of Business Data Analytics

Arkansas Tech University

2 h-index 13 pubs 48 cited

Research Areas

Biomedical Subjects

Links

ORCID Research Group

OverviewAI-generated summary

Matt Brown's research has focused on educational methodologies, particularly the integration of technology in nursing education. His work includes developing and assessing the effectiveness of authentic technology-enhanced clinical simulation to bridge the theory-practice gap in nursing competence. He has also explored the impact of internet and phone use on student performance across various academic disciplines.

Brown's publications also touch upon areas beyond education, including database performance benchmarks and the effects of the COVID-19 pandemic on social media marketing behaviors in India. He has investigated indicators of student risk for degree completion in computing programs and promoted action research and problem-solving among teacher candidates. His scholarship metrics include an h-index of 5 with 22 total publications and 156 total citations.

Metrics

h-index: 2
Publications: 13
Citations: 48

Positions

Arkansas Tech University publications 2010–2025

ORCID
Professor of Business Data Analytics publications 2010–2025

Arkansas Tech University Institution web page

Selected Publications

From performance standards to evidence-based decisions: applying self-starting control charts in higher education program assessment (2025)

Cogent Education DOI OpenAlex
Patient brand equity perceptions that predict brand choice preference for over-the-counter pain relief medications (2023)

International Journal of Healthcare Management DOI OpenAlex
Pandemic effects on social media marketing behaviors in India (2021)

Cogent Business & Management 33 citations DOI OpenAlex
The Effects of the Use of Internet and Phone on Students’ Performance across Different Disciplines (2018)

E-Learn: World Conference on E-Learning in Corporate, Government, Healthcare, and Higher Education 2 citations OpenAlex
Involving students in a human-computer interaction experiment (2017)

Journal of computing sciences in colleges OpenAlex
An empirical investigation of student arrivals, departures, and persistence in computing majors (2016)

Journal of computing sciences in colleges OpenAlex
Comparing classification techniques by predicting the gender of chickens: nifty assignment (2015)

Journal of computing sciences in colleges OpenAlex
CS0 as an indicator of student risk for failure to complete a degree in computing (2013)

Journal of computing sciences in colleges 9 citations OpenAlex
A comparison of instructional data sources in computing: the case for more and better simulated data in the classroom (2012)

Journal of computing sciences in colleges 1 citation OpenAlex
Snowfall to introduce system simulations: nifty assignment (2011)

Journal of computing sciences in colleges 1 citation OpenAlex
CS0: why, what, and how?: panel discussion (2010)

Journal of computing sciences in colleges 2 citations OpenAlex
Using data mining to introduce databases: nifty assignment (2010)

Journal of computing sciences in colleges OpenAlex