Alvaro Durand-Morat
Researcher
Also affiliated: University of Arkansas System (2026)
Unknown Researcher
Agricultural Economics and Agribusiness
Research Areas
Biography and Research Information
OverviewAI-generated summary
Alvaro Durand-Morat investigates consumer attitudes and behaviors related to agricultural technologies and food production. His research explores how consumers perceive and value attributes such as genetic modification, organic production, and the potential of gene-edited crops to reduce food waste. He has examined consumer acceptance of non-browning bananas and perceptions of water-efficient maize in South Africa. Additionally, his work has analyzed the importance of organic attributes in consumer purchasing decisions for products like rice in the U.S.
Durand-Morat collaborates with researchers at the University of Arkansas at Fayetteville, including Lawton Lanier Nalley, Nathan Kemper, Brandon R. McFadden, and Shelby Rider. His scholarly output includes four publications with a total of three citations, and an h-index of 1.
Metrics
- h-index: 1
- Publications: 4
- Citations: 4
Selected Publications
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Differentiating GM technologies: South African consumer perceptions of water efficient maize for Africa (2026)
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How important is organic production in purchase decisions? Evidence from a best–worst scaling on rice in the U.S (2026)
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Consumer acceptance of gene-edited non-browning bananas to reduce food waste (2026)
Collaboration Network
Top Collaborators
- Consumer acceptance of gene-edited non-browning bananas to reduce food waste
- Differentiating GM technologies: South African consumer perceptions of water efficient maize for Africa
- Consumer acceptance of gene-edited non-browning bananas to reduce food waste
- Differentiating GM technologies: South African consumer perceptions of water efficient maize for Africa
- Consumer acceptance of gene-edited non-browning bananas to reduce food waste
- Consumer acceptance of gene-edited non-browning bananas to reduce food waste
- Consumer acceptance of gene-edited non-browning bananas to reduce food waste
- How important is organic production in purchase decisions? Evidence from a best–worst scaling on rice in the U.S
- How important is organic production in purchase decisions? Evidence from a best–worst scaling on rice in the U.S
- Differentiating GM technologies: South African consumer perceptions of water efficient maize for Africa
- Differentiating GM technologies: South African consumer perceptions of water efficient maize for Africa
- Differentiating GM technologies: South African consumer perceptions of water efficient maize for Africa
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