Nguyen K. Ngo Source Confirmed

Affiliation confirmed via AI analysis of OpenAlex, ORCID, and web sources.

Researcher

University of Arkansas at Fayetteville

grad_student

1 h-index 1 pubs 13 cited

Research Areas

Consumer Behavior in Brand Consumption and Identification Decision-Making and Behavioral Economics Food composition and properties Social and Intergroup Psychology

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OverviewAI-generated summary

Nguyen K. Ngo's research focuses on consumer behavior and perception, specifically examining the impact of physical and digital presence on how individuals experience and accept meals. This work explores the psychological and social dimensions of dining, investigating how the context in which a meal is consumed influences consumer attitudes and engagement. Ngo has collaborated with researchers from the University of Arkansas at Fayetteville, including Han‐Seok Seo, Ragita C. Pramudya, Asmita Singh, and Alana H. Patterson, on shared publications. With one publication and one citation, Ngo's scholarly output to date centers on understanding the nuances of commensality in consumer contexts.

Metrics

  • h-index: 1
  • Publications: 1
  • Citations: 13

Selected Publications

  • Power of presence: Effects of physical or digital commensality on consumer perception and acceptance of meals (2022) DOI

Collaborators

Researchers in the database who share publications

Han‐Seok Seo University of Arkansas at Fayetteville 1 shared publication Ragita C. Pramudya University of Arkansas at Fayetteville 1 shared publication Asmita Singh University of Arkansas at Fayetteville 1 shared publication Alana H. Patterson University of Arkansas at Fayetteville 1 shared publication

Similar Researchers

Based on overlapping research topics

Aryn Blumenberg University of Arkansas at Fayetteville
Consumer Behavior in Brand Consumption and Identification Decision-Making and Behavioral Economics Food composition and properties
Strong match 3 shared topics
Seth Ellsworth University of Arkansas at Fayetteville
Consumer Behavior in Brand Consumption and Identification Decision-Making and Behavioral Economics Food composition and properties
Strong match 3 shared topics
Nguyen Tien Ngo University of Arkansas at Fayetteville
Decision-Making and Behavioral Economics Food composition and properties Social and Intergroup Psychology
Good match 3 shared topics
Ragita C. Pramudya University of Arkansas at Fayetteville
Consumer Behavior in Brand Consumption and Identification Decision-Making and Behavioral Economics Food composition and properties
Good match 3 shared topics
Thadeus L. Beekman University of Arkansas at Fayetteville
Consumer Behavior in Brand Consumption and Identification Decision-Making and Behavioral Economics Food composition and properties
Good match 3 shared topics
Dan L. Worrell University of Arkansas at Fayetteville
Consumer Behavior in Brand Consumption and Identification Decision-Making and Behavioral Economics Social and Intergroup Psychology
Good match 3 shared topics