Kawsheha Muraleetharan

Researcher

University of Arkansas
Last publication 2025 Last refreshed 2026-05-16

grad_student

1 pubs

Research Areas

OverviewAI-generated summary

Kawsheha Muraleetharan's research explores consumer understanding of product terminology, specifically focusing on hemp-based oils. Their 2025 publication, "Consumer Confusion About Product Names Commonly Used to Describe Hemp‐Based Oils," investigates the clarity and potential misunderstandings associated with common descriptions for these products. This work highlights the importance of precise language in consumer goods marketing, particularly within emerging markets. Muraleetharan collaborates with researchers from the Arkansas Agricultural Experiment Station, including Michael P. Popp and Brandon R. McFadden, with whom they have co-authored one publication. Their scholarly activity indicates recent engagement in research within this area.

Metrics

  • Publications: 1

Selected Publications

  • Integrating Worker and Food Safety in Poultry Processing Through Human-Robot Collaboration: A Comprehensive Review (2026)
    DOI OpenAlex
  • Variations in attitudes toward working with robots and concerns about robots replacing jobs among Midwesterners (2025)
    DOI OpenAlex
  • Consumer Confusion About Product Names Commonly Used to Describe Hemp‐Based Oils (2025)
    DOI OpenAlex

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Collaboration Network

5 Collaborators 4 Institutions 1 Country

Top Collaborators

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